IOC Plans for North Korean Athletes; Medal Reallocation Approval
(ATR) A roundup of news from the first day of the IOC Executive Board meeting.
Olympic Channel to broadcast PyeongChang 2018 across India and sub-continent
IOC: Beijing 2022 Partnerships Have Billion Dollar Potential
(ATR) Timo Lumme says businesses should capitalize on market for Beijing 2022 Games with Olympic rings brand recognition.
Alibaba to Create Olympic Cloud
(ATR) Alibaba Group joins the worldwide Olympic sponsorship program through 2028.
United States Olympic Channel Provides Future Model
(ATR) The USOC, IOC, and NBC announced a linear channel deal for the United States, the first of its kind.
Time, Experts Essential for Delivery of PyeongChang Test Events -- On the Scene
(ATR) Gunilla Lindberg asserted confidence that PyeongChang 2018 will deliver successful test events next year.
Atos and Panasonic Agree to Jointly Develop AV and IT Solutions
Atos K.K. (Atos) and Panasonic Corporation (Panasonic) today announced that they will jointly develop technology-based solutions for the Tokyo 2020 Olympic and Paralympic Games.
Sponsor Spotlight -- Olympic Marketing Meetings in Manhattan
(ATR) Also: McDonald's creates question & answer website ... IPC adds fifth Worldwide Partner.
Exposure of Olympic Sponsors "More Targeted" at YOG
(ATR) TOP sponsors take a different approach at the Youth Olympic Games in Nanjing.
Olympic Sponsorship Interest Reaches "Unprecedented" Levels
(ATR) Changes ahead for the Olympic Movement are increasing corporate interest in the Games, says the IOC marketing chief.