Disney and Sergio “Kun” Agüero signed an exclusive agreement for the development of streaming and television content

US-born company Disney and Argentinian football and streaming star Sergio “Kun” Agüero today signed a long-term exclusivity agreement to jointly develop content across platforms, such as ESPN and Disney+ and Star+ services throughout Latin America.

In the official announcement, which confirms a novelty that promises to move the world of entertainment and sports, it was emphasized that the choice of Kun was based on the personal characteristics that distinguish it: “Its good vibes, simplicity, its positive and optimistic attitude earned the Kun a recognition from all those who were close to him during his impressive football career, to the clubs in which he played, to his fans, to his beloved Argentine national team and also to the public that transcends football. We all saw in him, beyond his infallible crack condition, an undoubted charisma.”

“As an inexhaustible internationally recognized goalscorer with enormous achievements throughout his career, he will now be able to convey his feelings and everything he knows about this sport in the different shows of ESPN, Disney+ and Star+, one of the many contents and programs in which he will participate. But in addition, we see in Sergio other talents that have nothing to do with football and who will also be actively present through our platforms based on our relationship”, emphasized the company.

The former striker himself, who shone in all the clubs he went through, explained his gaze on this promising step in his career: “You know how I was on a football field and the commitment I faced my career with, in each of the clubs I played for and in the Argentine national team. All of them allowed me to develop, grow and show myself as I am. That's why for this new stage of my life, I wanted to find a place where I can also apply that same formula.”

“Joining a Disney-level company fits that quest perfectly. We think very similar and all the projects we are seeing for Disney, ESPN, Disney+ and Star+ are exciting. We are going to do a lot of things for multiple platforms and even with my dear Krü Esports. I am very excited about this agreement and ready to start working,” said Sergio Kun Agüero.

For his part, Diego Lerner, president of The Walt Disney Company Latin America, explained about the agreement: “We are very excited and proud to welcome Sergio into our team to which he will bring all his charisma, personality and great attitude, adding extraordinary value to our proposals that will cover all lines of business. of our Company. Welcome Kun to the Disney family. A new time begins that will be fascinating, that will have you as the protagonist and that we will all enjoy.”

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