
Import figures in Colombia are some of the ones that are recovering the most so far in 2022. According to DANE data, domestic imports in November 2021 increased by 56.3% compared to the same month in 2020, mainly driven by the increase in manufactures and China being the country with the most this type of marketing, with 22.8%.
In this regard, more and more companies are seeking advice on these issues, given the tariff relief announced by the national government in recent days.
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In line with the above, entrepreneur Óscar Cantor, dedicated to guiding people in their import process, shared five tips so that they can be successful, based on the fact that “the new challenges that commerce has acquired by adapting to the new virtual sales conditions due to the current pandemic, has left a great opportunity for those who want to have an additional economic entry into their work” or want to import products and sell them in Colombia.
“The classic way of creating a business with large supply chains, among others, has changed and Colombian importers have an opportunity to work from home, sell online and all this in the face of the demand that arises,” said the entrepreneur, who has more than 10 years of experience in the activity. and who is also the creator of the only importers club that exists in Colombia.
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For the expert, each transaction is elementary and that is why he highlighted five elementary steps for those entrepreneurs who want to start importing products, which we present below:
1. Defining a niche, not looking for the most obvious: Colombia's agreements with China allow us to bring a variety of products, from pet accessories and pillows, to posture correctors, shoe insoles, knee pads, and countless products. For this reason, it is important that the person chooses a line they want to focus on, since that will allow them to segment more the things they will sell.
2. Review legislation: laws are very basic and easy to understand, so it is essential to be constantly updated and learn them from the beginning so that you don't have any problems.
3. Import samples: This is a good option for people to be sure that it is the product and supplier they need to market.
4. Evaluate the supplier: Thoroughly checking the person you are going to do business with is a crucial step in the business. We must remember that our capital is in your hands. We must take into account their trajectory, and service
5. Importing large quantities by boat: this is a good option to make a big profit and that is also where the business is, in the import by boat.
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