Instagram gives control to all users to choose what to see in the Home

The Meta platform has the options: Home, Favorites and Following so that users can control what they want to see in their Feed

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From this day on Instagram, Meta's social network of photos and reels, users will be able to better control the content they want to see in their Feeds thanks to the addition of two different views on the home screen that give a total of three options: Home, Favorites and Following.

The options were added to give users a more personalized experience about what they want to see when they enter the platform. But what is each of those options for.

This is the form that is currently known as Feed on Instagram. This option will continue to provide a combination of content from people and accounts followed, ranked by algorithms, other recommended content that might be liked by the user, and more. The “Home Page” will be the default view, so every time you access the Feed, you can still see it that way.

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Stock photo of the Instagram logo on a cell phone screen (Photo: Reuters/Thomas White/)

It will display the posts of the selected accounts in chronological order. That is, you can choose the favorite accounts from which you don't want to lose any content.

Up to 50 accounts can be added to the list and changes made at any time; people are not notified when they are added or deleted. Accounts' posts in the Favourites list will also be displayed higher up in the Home Feed, and are displayed with a star icon.

“Get up to speed quickly with the accounts that matter most to you, starting with the most recent posts.”

It will show posts only from people who follow each other. “See the latest posts from the accounts you follow, in the order they were published.” Both Favorites and Following will display posts in chronological order, so you can quickly catch up on recent posts.

Instagram feed. (photo: eCommerce News)
Instagram Feed (Photo: eCommerce News)

In the case of Startup you don't have to change anything, since as mentioned above, it will always be displayed that way. On the other hand, to use Favorites and Following, you must tap on where it says Instagram in the upper left corner of the home page to choose what you want to see.

“Everyone uses Instagram differently and we hope these options can help people decide what works best for them,” the Meta platform noted.

According to an analysis carried out by Instagram, users are happier when there is a Feed classified by algorithms, so they are no longer making a standard of a chronological feed, which will also help not miss certain posts.

Feed with many posts on Instagram. (photo: Inturea)
Feed with many posts on Instagram (Photo: Inturea)

The research also revealed that on average, people see more than 90% of their friends' posts in an algorithmically ranked Feed. That number was less than half with a chronological version. “And because people are more engaged with a Ranked Feed, 50% more followers see a post than with a Chronological Feed.”

The platform will allow parents to monitor the time their children spend on it and will launch parental supervision functions in Quest's virtual reality glasses.

According to Reuters, new parental controls are part of Meta's promise to protect children using its social media applications, after an informant leaked internal documents showing that the company was aware that Instagram caused body image problems for some teenagers.

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