Since the first records of human history, sound and music have always been present. Because it is a universal language, it is able to be understood and felt by anyone regardless of their language or culture.
Music has the ability to connect individuals to their emotions, whether it makes them feel happiness, nostalgia, sadness and a whole range of feelings through its broad styles or genres.
In this context, platforms such as Spotify have managed to take advantage of this and through its wide catalog of songs and artists it has positioned itself in the taste of users, who also have the possibility of listening to their favorite music through applications and even without needing access to the internet.
However, given the great variety that Spotify has, it could be easy to get lost in an industry that is rapidly updated, so here is a list of the singles that this Tuesday, March 22, are the most played by the Colombian public.
1. iPantysito/i
2. iMonastery/i
“Monastery” by Ryan Castro and Feid is very successful among users of this platform, having accumulated 132,710 views. Today it is still in second position.
3. iMedal/i
4. iMAMIII/i
Becky G and KAROL G's most recent single is already seen as a new classic. “MAMIII” enters today with a firm step to the list of songs most listened to on this streaming platform. It currently has 110,853 more views.
5.
Jordan6. iWho TV Remix/i
Blessd and Ryan Castro's new hit continues its unstoppable rise in the charts. Currently, it ranks 6th, having earned a total of 101,191 views.
7. iDesperate/i
The melody of Rauw Alejandro and Chencho Corleone loses strength. Today he only reaps 99,951 reproductions, not enough to continue his journey to number one on the podium. He is already placed in seventh place, which indicates that he is going out.
8. iGlobal Trend/i
9. iWasa Wasa/i
10. iSorry BB:/(with Bad Bunny & Julieta Venegas)/i
After accumulating 83,225 views, Tainy's “Sorry BB:/(with Bad Bunny & Julieta Venegas)” remains in tenth place.
In the music industry, Colombia is one of the most difficult countries to conquer, but those who manage to do so are guaranteed the doors to success as these artists have achieved. Remember that this top 10 is updated every 24 hours.
*Some successes have no description because the platform does not provide it.
The rise of Spotify
Founded in 2006, the Swedish-born company formally started its activities in Europe on October 7, 2008 and has gradually gained a presence around the world, currently being in 187 countries and offering music by more than seven million artists.
Today, the streaming platform has agreements with the labels Universal Music, Sony Music, EMI Music, Hollywood Records, Interscope Records, Warner Music, among others.
On the subject of podcasting, Spotify announced in November 2020 the purchase and acquisition of the advertising and podcast platform Megaphone for 235 million dollars, which served for the monetization of audios.
According to figures published by Spotify, in 2019 it had 217 million subscribers, which increased to 345 million in 2020 and in 2021, despite the pandemic, they reached 365 million subscribers, of which nearly 50% are paying customers.
As a model, Spotify has proposed paying artists in its catalog a fixed price per song or album sold and gives royalties based on the number of artist plays in proportion to the total number of songs streamed, unlike its competitors, who pay for physical sales or downloads.
In addition, 70% of its total revenue goes to copyright holders, mostly record labels, who then pay artists based on their individual contracts.
It should be noted that currently anyone can enjoy the free Spotify service, as long as you are willing to put up with ads and with restrictions such as not being able to skip some songs.
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