Juju Boot Camp: the reality show that will put Latin American “Girl Power” to the test

This month of March is still very special, as this week not only one of the most anticipated platforms was released, but also a “reality show” that will put Latin American “Girl Power” to the test with “Juju Boot Camp”.

This new program premieres on the Universal+ streaming platform, which falls within the categories of “Universal Reality”, as well as being an original production.

In this new program, women will be able to draw all their power to face tests that will prove resistance and wisdom, because each of them must not let themselves be overcome by any obstacle.

Emotional, physical strength and teamwork will be key elements to succeed and be able to win.

The original production of “Universal Reality” will highlight the physical and emotional strength of incredible women who will have to come up with strategies to win while sharing great stories of resilience and overcoming with the audience.

“Juju Boot Camp” is a unique women's empowerment competition that seeks to inspire the women of Latin America through the stories of life and improvement of the participants who, in order to win the competition, must demonstrate their skills as strategists in an environment of sorority.

In 12 episodes, 22 incredible women will tell their inspiring life stories and they will have to face each other in a “boot camp” that will challenge their fears and limits on a transformative journey that seeks to inspire the audience.

Under the leadership of Juju Salimeni (fitness muse and the Brazilian Carnival with more than 16 million followers) the participants will face a series of challenges from which they will emerge stronger and more renewed.

“We will prove that women are not the weaker sex. Without a doubt, Latin America will be moved by the participants' life stories, they will be able to live every intense moment and be inspired by them,” said Juju Salimeni.

The participants are: actress and crossfit expert Naty Graciano, along with sprinter and Olympic athlete, Evelyn dos Santos and actress, athlete and fitness model, Vivi Alves, in order to encourage the women participants from their own experiences of overcoming fears and limits.

“I will share with the Latin American audience and the women participating in the philosophy of Olympism, which involves principles such as determination, courage, willpower and, above all, camaraderie and fair play,” shared Evelyn dos Santos.

In each episode there will be challenges of strength, communication, fashion, nutrition, and other experiences of overcoming. The production will have great special guests such as stylist Alexandre Herchcovitch, queer drag Alma Negrot, model Cris Paladino, nutritionist Dani Borges, dancer Grazzy Brugner and wrestler Tainara Lisboa.

In addition, through open voting, the game can change from one moment to another, all within a camping and adventure experience in the middle of nature that the audience and participants will be amazed.

The reality series was made in Brazil and the production had to deal with the unstable force of nature, which seemed to want to make the work increasingly exciting, as it had to record in torrential rain, intense sun, fog and even under water.

“Juju Boot Camp” is an initiative of “NBCUniversal International Networks” to promote diversity, equity and equality in all regions, with the aim of empowering women and enhancing the voice of women regardless of their race, age, gender and beauty patterns.

“Universal Reality” is part of the new premium channel package of “NBCUniversal” in Latin America, where the audience can find and enjoy the most successful franchises and exclusive releases of productions: “Top Chef”, “The Chrisley Family”, “War of Covers”, “For Real: The Story of Reality TV”, “Songland”, “Botched”, among many others others.

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