Omega to Mark 100 Years with IOC -- Sponsor Spotlight

(ATR) Also: Russian company lands Confederations Cup deal; London Olympic Stadium naming rights remain blank.

Guardar

(ATR) TOP sponsor Omega will continue its long standing partnership with the International Olympic Committee, being the first to reach an agreement through to 2032.

Omega's relationship with the IOC dates back to the 1932 Los Angeles Games marking 100 years with the committee.

The agreement was made at the Olympic Museum in Lausanne by IOC president Thomas Bach and CEO of Swatch Group and Omega Chairman Nick Hayek.

"OMEGA is the world's leader in sports timekeeping, and the extension of our agreement through to 2032 means Olympic athletes will continue to be able to rely on OMEGA's expertise," IOC president Thomas Bach said in a statement.

Click here to read the full story.

Russian Company Lands Contract for FIFA World Cup

FIFA awards Megalicense Entertainment the contract to manage the retail and licensing program for the 2017 Confederations Cup and 2018 World Cup.

Megalicense beat out four other Russian companies in the bidding and will be in charge of the production of official licensed products and the opening of official fan shops in the host country, according to FIFA.

The decision comes with about a month to go before the start of the Confederations Cup on June 17.

It’s not clear if the tight timeline played a part in Megalicense landing the deal, though FIFA did say that the company responded best to the defined principles and promises to deliver an outstanding licensing program fan experience for both the Confederations Cup and next year’s World Cup.

Click here to read the full story.

Rio Cisco Servers End Up in São Paulo

(ATR) Cisco’s Brazilian division tells Around the Rings that "software and enterprise servers" provided for the 2016 Rio Games will now be used in São Paulo public schools under the name of Olympic legacy.

Questions were raised after O Globo reported on Tuesday that São Paulo mayor João Doria's spoke at an event in New York City that Cisco was donating $99.4 million in computers for his city. (The donation was true, but computers they were not.) Doria, a political outsider, is seen as a firebrand for privatization of municipal services in São Paulo and spoke when receiving a "Person of the Year" award.

So why didn't the equipment end up in Rio de Janeiro? This is the story of how it did not.

Click here to read the full story.

London Olympic Stadium Naming Rights Deal Collapses

Telecom company Vodafone will no longer be purchasing naming rights to the London Olympic Stadium.

The stadium is currently in use by Premier League club West Ham United. The deal was estimated to be worth $26 million according to reports in The Guardian.

According to the report, the deal was set to be for six years. The London Legacy Development Corporation is in charge of negotiating the rights for the stadium.

Homepage photo: Omega

Written by Courtney Colquitt, Gerard Farek, and Aaron Bauer

25 Years at #1: Your best source of news about the Olympics is AroundTheRings.com, for subscribers only.

Guardar

Últimas Noticias

Utah’s Olympic venues an integral part of the equation as Salt Lake City seeks a Winter Games encore

Utah Olympic Legacy Foundation chief of sport development Luke Bodensteiner says there is a “real urgency to make this happen in 2030”. He discusses the mission of the non-profit organization, the legacy from the 2002 Winter Games and future ambitions.
Utah’s Olympic venues an integral part of the equation as Salt Lake City seeks a Winter Games encore

IOC president tells Olympic Movement “we will again have safe and secure Olympic Games” in Beijing

Thomas Bach, in an open letter on Friday, also thanked stakeholders for their “unprecedented” efforts to make Tokyo 2020 a success despite the pandemic.
IOC president tells Olympic Movement “we will again have safe and secure Olympic Games” in Beijing

Boxing’s place in the Olympics remains in peril as IOC still unhappy with the state of AIBA’s reform efforts

The IOC says issues concerning governance, finance, and refereeing and judging must be sorted out to its satisfaction. AIBA says it’s confident that will happen and the federation will be reinstated.
Boxing’s place in the Olympics remains in peril as IOC still unhappy with the state of AIBA’s reform efforts

IOC president details Olympic community efforts to get Afghans out of danger after Taliban return to power

Thomas Bach says the Afghanistan NOC remains under IOC recognition, noting that the current leadership was democratically elected in 2019. But he says the IOC will be monitoring what happens in the future. The story had been revealed on August 31 in an article by Miguel Hernandez in Around the Rings
IOC president details Olympic community efforts to get Afghans out of danger after Taliban return to power

North Korea suspended by IOC for failing to participate in Tokyo though its athletes could still take part in Beijing 2022

Playbooks for Beijing 2022 will ”most likely” be released in October, according to IOC President Thomas Bach.
North Korea suspended by IOC for failing to participate in Tokyo though its athletes could still take part in Beijing 2022