(ATR) U.S. Olympic broadcaster NBC wins gold in three of the four award categories for which it's eligible – and silver in the fourth.
NBC bagged gold in the "Best On Air Promotion", "Best Olympic Feature" and "Best Olympic Program" categories. Its lone silver came in the "Best Athlete Profile" category, won by TV Record in Brazil.
German broadcaster ZDF was the only other broadcaster to win multiple awards, a bronze in the "Best On Air Promotion" and "Best Olympic Feature" categories, both for "Olympia Live."
Gold in the "Best Olympic Sports Production" by Olympic Broadcasting Services went to its sailing coverage.
Multi-Channel Distribution Service won the Special Award for MDS.
The Golden Rings awards are handed out biennially in Lausanne.
Denis Oswald, chair of the London 2012 Coordination Commission, led the jury selecting the awards. Winners received prizes in the presence of IOC president Jacques Rogge, the organizing committees from London, Sochi and Rio as well as other Olympic dignitaries.
Awards were first handed out in 1976, and are coordinated by the IOC Radio and Television Commission.
The full list of award winners follows: (title / director / producer)
The Best Olympic Sports Production by Olympic Broadcasting Services
Gold: Sailing / Christopher Lincoln / Gary Milkis, Ursula Romero
Silver: Canoe Kayak-Slalom / Jaime Garrido Rubira / Ursula Romero
Bronze: Rowing & Canoe/Kayak-Sprint / Matthew Coliandris / Makoto Nakamura
The Best On Air Promotion
Gold: NBC "The Games of the XXX Olympiad – NBC On-Air Promotion" / John Miller / Joseph Lee, Roger Guillen
Silver: Foxtel "Foxtel on Platform TVC" / Ash Bolland / Graham Burrells, Chantal Walker
Bronze: ZDF "Olympia Live" / Anke Scholten / Severine Rapp
Special Award
"MDS" Special Award
Multi Channel Distribution Service / Kostas Kapatais/ Jorge Pickering
The Best Olympic Feature
Gold: NBC Olympics "The Games of the XXX Olympiad ‘Measure and Motion’ / Mark Levy, Brian Brown, Joe Gesue, Philip Parrish
Silver: Sky Italia "Mosaico Olimpico" / Francesco Zupi
Bronze: ZDF "Olympia Live" / Anke Scholten / Nils Kaben
The Best Athlete Profile
Gold: TV Record "Sarah Menenzes – Piaui’s Pride" / Douglas Tavolaro / Thalita Leite, Fábio Harbacher, Marcos Cabral, Odair Marquesolo, Cristina Luckner, Ivana Perecin
Silver: NBC Olympics – "David Rudisha" / Jack Felling, Brian Longenecker
Bronze: ESPN Latin America "Pursuing a Dream – Miguel Correa and Ruben Rezola" / Carlos Sepiurca / Mariano Welch
The Best Olympic Program
Gold: NBC Olympics "The Games of the XXX Olympiad" / Bucky Gunts / Mark Lazarus, Gary Zenkel, Jim Bell, Mark Levy, Joe Gesue, Molly Solomon, Rebecca Chatman
Silver: BBC Sport "Super Saturday" / Paul Davies / Carl Hicks, Dave Gordon
Bronze: Nine Network Australia "London Live – Day 16" / Shane Street, Alex Rolls / Steve Crawley, Lesley Tapsall, Tim Cleary, Matthew Callander, Brent Williams
Written by Ed Hula III.
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