(ATR) The International Equestrian Federation (FEI) is now accepting proposals for future production, sales, and distribution of FEI material.
In a statement released today, FEI chief of strategy and business development Lisa Lazarus announced that the move will "ensure the continued positive development of the sport."
"We value highly the work of our current partners in production, sales, and distribution, but are aware that we also need to explore the constantly evolving media market as part of our responsibility towards our different stakeholders in order to maximize the global visibility of our sport."
The programming in question will include live broadcasts, news, and magazines featuring coverage of events such as the World Equestrian Games and the Longines FEI World Cup.
All proposals should be submitted to FEI commercial manager Christian Osterode.
Written by Andrew Murrell
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