The new look for Vancouver 2010 leans to greens and blues.The New Look in Vancouver
It's called the look of the Games and you'll see it everywhere on the road to 2010. It will show up throughout the city on buildings, banners, billboards, signs and clothing worn by Games staff and volunteers.
The official Vancouver 2010 Winter Olympics and Paralympics graphic identity was unveiled Wednesday at a Vancouver Board of Trade lunch.
The look is strong on hues of blue and green and is an evolution of the angular pre-Games look.
The new look is an undulating collage of mountains and trees and Vancouver landmarks and icons. Colors include mist, moss, cloud, coast forest and winter ocean with textures like wood grain, cobblestone and rain cloud.
Also released are the pictograms for each of the 19 Olympic and five Paralympic sports. The silhouettes are a creation of Irene Jacobs of JAC Design in Rotterdam, the Netherlands.
The new look for Vancouver will debut at www.vancouver2010.com beginning Sept. 18. The website has been redesigned to make it easier for use by ticket-buyers, who will take part in the first wave of sales next month.
VANOC Offers Best Tickets with Packages
Order a combo and you’ll get to the front of the line for 2010 Winter Olympics tickets.
VANOC announced that its Olympic Experience Packages, which range from $140 to $1,267, will be processed before The new look on an umbrella – as if such a thing would ever be needed in Vancouver. a la cart orders.
Caley Denton, vice-president of ticketing and consumer marketing, said the number of packages will depend upon demand.
“We’ve built the packages, we’ll see what requests we get and manage as we go,” Denton said.
There are 58 Olympic Experience Package combinations in four categories for a minimum of three event sessions in a three to six day period. Just like individual tickets, a lottery will be employed if too many orders The pictogram for bobsleigh.are received. Tickets will be delivered in November 2009.
The $140 packages include a combination of events at Whistler’s three venues. The $1,267 package includes a ticket to the opening ceremony, women’s hockey semifinal, men’s curling qualifier, women’s snowboarding and a first-round hockey game, plus a medals ceremony and concert at B.C. Place Stadium.
The $1,125 package for men’s snowboarding, men’s hockey gold medal and the closing ceremony could be a hot seller.
"Don't try to cram too much into one day," Denton said. "It really is the case with the Olympic Games, most people are on transit, there is virtually no parking at the venues.”
The first phase of ticketing runs Oct. 3 to Nov. 7.
Written by Bob Mackin
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