The London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) today revealed the designs of the ‘Landmark London’ pin badges which will go on sale later this month. Each of the landmarks has now been re-created into a metal pin badge incorporating the London 2012 logo.
Sebastian Coe, Chairman of LOCOG presented each London Borough Leader with the first pin badge produced for their borough at a London Councils Leaders’ Committee earlier this morning.
In September 2009 LOCOG and London Councils launched the ‘Landmark London’ competition. Londoners were invited to vote for the most iconic landmark in their borough that they would most like to see featured in an individual pin badge. Winning landmarks range from visitor attractions, theatres and museums to windmills, clock towers and bridges.
Sebastian Coe, Chairman of LOCOG, said: “London is a fantastically diverse city and the variety of landmarks chosen by Londoners to represent their local areas highlights this perfectly. These pin badges are a fantastic way to showcase to the UK and the rest of the world what a wonderful city London is and I am delighted to see how proud people are of their city and specific borough. I hope they will wear their pin badges with pride.”
Councillor Merrick Cockell, Chairman of London Councils, said: “With the Winter Games over, the spotlight has truly turned on London. We are delighted to have worked so closely with LOCOG on a project that really demonstrates how important London 2012 will be for the whole capital. We cannot wait to show off our city in 2012, and these badges will be a fantastic introduction to just some of the many delights London has to offer.”
The Landmark London pin badges will be available for wider sale across London in the coming weeks from Runner’s Need, Crest of London, World Duty Free and the Museum of London.
The winning landmarks by borough are:
Barking and Dagenham: The Catch A gateway public artwork for Barking Town Centre reflecting the area’s Saxon heritage and involvement in the fishing industry.
Barnet: The Archer Statue Sculpted by Eric Aumonier and located outside East Finchley tube station, the archer points his arrow to the opening of a 17.3 mile tunnel running all the way to Morden.
Bexley: Hall Place A Grade I listed house built for the Lord Mayor of London during the reign of King Henry VIII, now houses the Bexley Museum Collection, a tourist information centre and riverside tearooms.
Brent: Neasden Mandir Temple Popularly known as ‘Neasden Temple’, The Mandir is a masterpiece of Indian craftsmanship and continues to attract over half a million visitors annually.
Bromley: Crystal Palace Transmitting Station and Park Crystal Palace Park hosted the great exhibition of 1851, showcasing the glasshouse with over a million feet of glass. It is the site of the BBC’s main broadcast tower in London, built in the 1950s. The Athletics Stadium within the grounds hosts international track and field competition.
Camden: St Pancras Station When it opened in 1868, St Pancras’s ironwork train shed was the largest enclosed space in the world. The Grade I listed building has recently been refurbished and is the jewel of the crown of the High Speed 1 railway.
City of London: Tower Bridge Designed by Sir Horace Jones and Sir John Wolfe-Barry, the Bridge was built over the Thames in 1894. It is one of the most recognisable landmarks in the world.
City of Westminster: Westminster Abbey Steeped in more than 1000 years of history, it has been the coronation church since 1066.
Croydon: Croydon Clock Tower Built in 1895 as the borough’s Town Hall, it now also houses the Croydon Museum and art galleries, a cinema and library.
Ealing: Ealing Studios One of the great names in British entertainment, Ealing Studios is famous around the world as the home to the great Ealing comedies of the 1940's and 1950's. It s the oldest film studio in the world still in production.
Enfield: Forty Hall Forty Hall was built in 1629. This Grade I listed building it provides a link with Enfield's past while providing the borough with an outstanding venue for many arts and cultural events.
Greenwich: Old Royal Observatory A monument to navigational research, this is the home of Greenwich Mean Time and is famous as the source of the Prime Meridian line, dividing East from West (longitude 0° 0' 0''). The Observatory galleries unravel time, space and astronomy; the Planetarium lets visitors explore the heavens.
Hackney: Hackney Empire Each Christmas a cosmopolitan, diverse audience visits for sensational shows. International opera companies, famous orchestras, leading touring productions, top comedians and musicians have all appeared.
Hammersmith and Fulham: Hammersmith Bridge Hammersmith Bridge was built in 1887 as a replacement for the original suspension bridge dating from 1827. The present bridge was designed by Sir Joseph Bazalgette.
Haringey: Alexandra Palace ‘Ally Pally’ finally opened in 1875, two years after it was destroyed by fire. Damaged again by fire in 1980, it now has event halls, a public ice rink and parklands.
Harrow: St Mary's on the Hill This beautiful church is visible for miles around; it has a history going back 900 years.
Havering: Upminster Windmill This Grade II listed building was built by local farmer James Noakes in 1803. The windmill continued to grind wheat and produce flour until 1934.
Hillingdon: Hillingdon Sports and Leisure Centre Hillingdon Sports and Leisure Centre will have the first new 50m indoor pool in London for 40 years.
Hounslow: Chiswick House Built in the mid-1700's by Sir Edward Seymour, the house is considered to be the finest surviving example of Palladian architecture in Britain.
Islington: St John's Gate, Clerkenwell The In the original Tudor Gate House to the Priory's English headquarters, visitors can see the Priory church and 12th century crypt.
Royal Borough of Kensington and Chelsea: Natural History Museum The building was designed in 1865 by Alfred Waterhouse to house Sir Hans Sloane's extensive collection of natural curiosities.
Royal Borough of Kingston upon Thames: Telephone Boxes sculpture (London Road) A sculpture by David Mach, commissioned in 1988 for the new relief road, these disused red telephone boxes have been tipped up to lean against one another in an arrangement resembling dominoes.
Lambeth: London Eye At 135 metres, The London Eye is the world's largest cantilevered observation wheel, with 40 kilometre panoramic views on a clear day. It has welcomed over 30 million visitors to date.
Lewisham: Horniman Museum Victorian tea trader Frederick John Horniman began collecting specimens, musical instruments and artefacts from around the world in the 1860s, and the growing collection was moved to a bespoke museum in 1901.
Merton: Wimbledon Centre Court (AELTC) Centre Court has seen a number of changes since its first match in 1877. It is recognisable the world over and recent additions include a fully retractable roof.
Newham: Three Mills Three Mills and its surrounding waterways is a beautiful conservation area for industrial heritage and astonishingly abundant wildlife.
Redbridge: Churchill Statue On Woodford Green stands a statue of Sir Winston Churchill, Britain's wartime leader who was MP for Wanstead and Woodford for 40 years.
Richmond upon Thames: Richmond Park London’s largest park with 2,500 acres of hills, woodlands, gardens and grassland with stunning views as far as St Paul’s Cathedral.
Southwark: Globe Theatre Performances and an education programme combine to create an international resource dedicated to the exploration of Shakespeare's work and the playhouse for which he wrote.
Sutton: Honeywood Museum Located by Carshalton Ponds, Honeywood dates from the 17th century.
Tower Hamlets: Tower of London Founded by William the Conqueror in 1066-7, this is one of the world's most famous fortresses, and one of Britain's most visited historic sites.
Waltham Forest: Waltham Forest Town Hall The centrepiece of the impressive 1930s Civic Centre complex by P.D. Hepworth, completed during the early years of World War II.
Wandsworth: Battersea Power Station A Grade II listed building built in 1939. It was the first in a series of generators set up as part of the National Grid power distribution system, standardising the supply of electricity in England.
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