The organisation has a new visual identity and partnership with Reebok
July marks 15 years of Fight for Peace’s work supporting young people in communities affected by crime and violence. The organisation is celebrating this milestone by launching a new visual identity, a new website and a partnership with Reebok, which will provide a percentage of profits from its combat sports product line, including uniforms used by the UFC.
"The growth of Fight for Peace demonstrates that we are on the right track. We started with just 15 young people in Complexo da Maré, Rio de Janeiro in 2000, and are now a global NGO with a methodology that expands four continents. Fight for Peace exists to support young people in communities affected by crime and violence by creating opportunities and helping them access existing ones," said Luke Dowdney, Founder & Director of Fight for Peace.
The Fight for Peace website has been completely revamped making it more modern, innovative and informative. Visitors to the site can find out about the Fight for peace methodology, programmes offered, results achieved, and testimonials from the young people who have helped the growth of Fight for Peace over the years. There is also an area for individual and corporate donations.
Growth over the years
Fight for Peace, with Academies in Maré, Rio de Janeiro, and Newham, London, is also celebrating the expansion of its methodology in other disadvantaged communities around the world. Through its Global Network the Fight for Peace methodology is now present and active across 25 countries, with 135 trained partner organisations and around 250,000 young people being reached.
Furthermore, the organisation has implemented a professional monitoring and evaluation system to measure the impact of projects on the lives of young people and their families. Although the focus of Fight for Peace is on the personal development of young people, the organisation also supports those who excel in sports. Former student, Roberto Custódio, was champion of the 2013 Pan American Games and has classified for the tournament again this year alongside the Brazilian team.
For more information, please contact:
Robert Fawdon, VERO Communications
Email: rfawdon@verocom.co.uk
Mobile: +44 [0]7769 216 649
20 Years at #1: Your best source of news about the Olympics is www.aroundtherings.com, for subscribers only