(ATR) Havas Sports & Entertainment is appointed to manage the public relations campaign for Annecy’s 2018 Winter Olympic bid.
It means the company continues its partnership with Annecy following work to help the Alpine town overcome the challenge of Grenoble, Nice and Pelvoux in the French NOC’s candidature phase earlier this year.
Havas Sports & Entertainment’s role extends to consulting and strategy and delivering Annecy’s marketing and communications campaign as the French bid battles it out with rivals Munich and Pyeongchang for the 2018 Olympics.
“We are particularly proud that the Annecy 2018 committee have renewed their confidence in our team to take on this major international challenge that faces France over the coming months,” said Gilles Portelle, general director of Havas Sports & Entertainment France.
“We pledge all of our Olympic knowledge and resources and will mobilize the strength of our entire international network to the success of this major international sporting bid.”
The company, whose portfolio of clients include Coca-Cola, adidas and McDonald's, will draw on the experience of the 400 people it employs in 20 offices internationally.
The IOC will decide the 2018 Games host city at its session in Durban on July 6, 2011.
PyongChang Public Support Steady
Public support for a third Winter Olympic bid from PyeongChang still tops the 90 percent mark, according to a national survey by the research firm TNS.
The findings, reported in a press release from the PyeongChang 2018 bid, show national support at 91.4 percent and 93.4 percent in the PyeongChang area.
The telephone survey was conducted Dec. 10 and 11, but details about the sample size or margin of error were not included.
“First of all, I should appreciate the high-level strong public support,” said bid secretary general Jai Ryong Jang in the release.
“Concentrating its support and long-cherished desire on the bidding, we will be able to bring the 2018 Olympic and Paralympic Winter Games to PyeongChang by all means,” Jang said.
Located northeast of Seoul, PyongChang is located in the center of South Korea’s winter sports region in Gangwon province. PyeongChang narrowly lost its bids for the 2010 and 2014 Winter Games.
Tulsa Talks 2020
Improbable as it might seem, the Tulsa City Council in Oklahoma will discuss the feasibility a 2020 Olympic bid at a special meeting on Dec. 22.
The U.S. Olympic Committee, which governs the selection of U.S. bids for the Olympics, has not indicated any interest in 2020 bid after the defeat of Chicago for 2016 two months ago.
A group of businessmen is leading the Tulsa bid effort. In August, bid leaders revealed a feasibility study that compared Tulsa to Atlanta prior to the 1996 Olympics. Bid leaders said their bid is a long shot just like Atlanta. However, at the time Atlanta bid for the 1996 Olympics the city already was served by a major international airport with direct flights to Europe, Asia and Latin America.
The Tulsa study said that a big city is not required to host the Games. Tulsa has a population of about half a million.
Facilities from nearby universities would help Tula host the Games. Several universities are in the region including Oklahoma State in Stillwater (71 miles from Tulsa), Oklahoma City University (107 miles) and the University of Oklahoma in Norman (125 miles). But those distances would likely lead to daunting questions about transportation, security and cost.
With reporting from Mark Bisson, Ed Hula and Sam Steinberg
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