Sponsor Spotlight -- USOC, Dick's Employ Athletes

(ATR) Also: Coca-Cola releases 2014 fourth quarter earnings.

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Dick's Sporting Goods Huntington Beach,
Dick's Sporting Goods Huntington Beach, CA

(ATR) Dick’s Sporting Goods will employ Team USA athletes and sell Team USA Gear.

Dick’s and the United States Olympic Committee announced the "multi-layered partnership" on Feb. 10, which makes the sporting goods company the sole supplier of Team USA goods.

In addition, Dick’s will offer flexible work schedules for Team USA athletes that apply to work for the company, so they can have a job that fits in with a high-performance training schedule.

"Dick’s support of Team USA athletes, including opportunities for employment in the communities where they live and train, opens up new pathways for America’s elite athletes to achieve their dream of competing on the biggest stage in sport," Lisa Baird, USOC chief marketing officer, said in a statement.

"We are thrilled to welcome Dick's Sporting Goods to our great family of USOC partners."

In addition to offering athlete employment, Dick’s will also provide sporting equipment to USOC training centers and scholarships to qualifying athletes to help their training.

Coke Revenue Up, Earnings Down

Coca-Cola reported a 55 percent decrease in earnings from 2013, according to a report from the New York Times.

The beverage company ended its fourth quarter earnings at 17 cents a share. According to the report, currency fluctuations, issues with the company’s Venezuelan operations, and the selling of bottling plants brought earnings down.

Despite low earnings, revenue generated in 2014 was up two percent more than expected for this quarter, according to the report.

"We remain resolutely focused on accelerating growth and taking advantage of opportunities to solidify our position in key markets and categories," Muhtar Kent, Coca-Cola CEO, said in a statement.

"We continue to see 2015 as a transition year as the benefits from the announced initiatives will take time to materialize amidst an uncertain and volatile macroeconomic environment."

In January, Coca-Cola announced layoffs of between 1,600 and 1,800 employees worldwide.

Written by Aaron Bauer

20 Years at #1: Your best source of news about the Olympics is AroundTheRings.com, for subscribers only.

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