The Paris 2024 Olympic and Paralympic Games bid has today been strengthened further with the announcement of global hospitality group AccorHotels as the 11th bid sponsor. The latest announcement takes the total sponsorship revenue so far to €22m and the overall target of €30m is set to be reached in the coming weeks and months with the confirmation of the final set of sponsors.
Each partner is supporting the Paris 2024 campaign by activating programmes that will help to enhance public and corporate engagement with the bid. With a portfolio of international hotel brands ranging from economy to luxury across 92 countries worldwide, AccorHotels will leverage its global knowledge and expertise in the hospitality industry to support the bid in its ambition to welcome the world to Paris – a city renowned for its hospitality and tourism – in 2024.
AccorHotels, is deeply rooted in French society employing 30,000 people in Paris. In 2015 France’s biggest multi-purpose auditorium, AccorHotels Arena, opened in the city and has since hosted some of the world’s biggest sports, music and arts events. The state-of-the art venue, which will go under the name Paris Arena I during the Games, will also host Olympic Judo and the final phase of the Olympic Basketball competition at Paris 2024 and the Wheelchair Basketball competition at the Paralympic Games.
The global hotel group also works in partnership with many sports events and institutions across France including the iconic French Open [Roland Garros], the Tour de France and a number of national sports federations.
Paris 2024 Co-Chairman, Bernard Lapasset, said:
"We are delighted to welcome AccorHotels as official bid partners and I’d like to thank them for their dedicated support. Paris is a global leader in tourism and it’s great to have the backing of such a prestigious company from the international hospitality industry that is active in 92 countries. AccorHotel’s expertise and experience in working in synergy with international sports events like Roland Garros and the Tour de France is also a huge asset for our bid."
CEO of AccorHotels, Sébastien Bazin, said:
"As a major player in French tourism, we are proud to lend our support to the Paris 2024 Olympic and Paralympic Games bid. The bid is a unifying project that carries principles that mirror our own values of diversity, boldness and passion. Paris 2024 is a wonderful opportunity project the dynamic radiance of France on an international stage."
For more information contact:
AccorHotels: www.accorhotels-group.com
Raphael Leclerc
Paris 2024 Bid Committee
Email: RLeclerc@paris2024.org
Mobile: +33 (0)6 73 16 88 06
Rob Fawdon
Vero Communications
Email: rfawdon@verocom.co.uk
Mobile: +44 (0)7769 216 649
Engage with the Paris 2024 bid here:
Web: www.paris2024.org
Twitter: @Paris2024
Facebook: www.facebook.com/Paris2024
Instagram: http://instagram.com/paris2024
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